Baileys, the Diageo-owned cream liqueur has unveiled a redesigned bottle, the first major revamp
Baileys, Diageo's cream liqueur, is to unveil what it says is its "most ambitious global marketing...for Baileys, said: "With this brand re-launch Baileys faces an exciting future as we re-capture the ...
Diageo plans to shake up the marketing strategy for its Baileys cream liqueur brand following poor...According to industry sources, Baileys marketing will be aimed at a more youthful audience. It ...
Baileys, the Irish whiskey cream-liqueur brand, has certainly tasted sweeter times.
Earlier ...
LONDON - Baileys, the Diageo-owned Irish liqueur brand, has parted company with JWT and called a...global brand director for the Baileys brand. Almond, previously the UK marketing director at Diageo, took ...
03 Nov 2009
Dairy Crest and Diageo have joined forces to launch a cream range under the Baileys brand. Baileys
25 Aug 2009
his recent appointment as global brand director for
Baileys. Verdict Almond's Googleganger is a ...
LONDON - JWT's recent TV ad for Baileys, featuring liquid being splashed on a woman's lips, has...distasteful as it linked alcohol to sex. Baileys owner, Diageo, said the ad intended to highlight the sensory ...
09 Dec 2008
LONDON - Nick Darken, creative director of Albion, reviews the Baileys commercial, which had the 20...getting all humbug, we need more booze. Baileys. Yes, that should keep the two 'c' words off our lips. And ...
LONDON - Baileys is putting £4m behind its relationship marketing programme ahead of the key...the site. Developed by Chemistry Communications, the Baileys Lounge takes the form of a 3-D pop-up ...