Abbott Mead Vickers BBDO's Steve Hopkins, Toby Allen and Jim Hilson on supporting BT's foray into...is king" has never been more true. So imagine our delight when BT came to us and said that it had ...
BT has set aside £100 million to promote its new sports channels, as it attempts to overthrow two..., that BT Sport will be "free" to its existing 5 million broadband customers. According to sources ...
BT Sport has released a TV campaign to promote the launch of its rival service to Sky Sports. The ...
BT is launching a major ad campaign featuring footballer Gareth Bale to promote the launch of its...BT will challenge Sky Sports dominance in the market with the launch of its new BT Sport service ...
BT has thrown down the gauntlet to Sky with the launch of its new BT Sport service, promising an...The brand today (9 May) unveiled details of its BT Sport proposition, including a major ad ...
Channel 4 scored an important goal last week by landing the three-year ad sales contract for BT...audience' In addition to selling airtime across BT Sport 1, BT Sport 2 and ESPN, Allan s team will ...
BT is to kick-start a marketing campaign showcasing its new football channel in mid-May, with...BT announced on Friday (April 26) that Manchester United striker van Persie will spearhead the BT ...
BT has awarded its ad sales contract for its new sport channels to Channel 4, closing one of the...two warring companies. The tensions between Sky and BT have escalated in recent weeks, with Sky ...
Last week, BT attacked BSkyB for refusing to air its Premier League adverts on Sky Sports channels...BSkyB group director of corporate affairs Graham McWilliam counter-attacked, calling BT a 22bn ...
BT has been accused of having "double standards" following its complaints to regulator Ofcom over...BT is set to launch its own sport channels in time for the start of the 2013/2014 Premier League ...
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