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MGM to fund Nigel Allmond start-up

director in charge of BT at the CIA Group s Negotiation Centre. The news comes amid speculation that BT...director in charge of BT at the CIA Group s Negotiation Centre. The news comes amid speculation that BT ...

HEADLINER: Gentle giant of a media buyer throws his bowler in the ring - Nigel Allmond is not quite the hard man he appears to be, Claire Beale reveals

the key figure) behind BT s TV buying business. Thirty-five, bowling ball head, no neck ...

THE HIGHS AND LOWS OF 1997 - Stefano Hatfield on the year when Bates fired Tim Ashton, Rapier Stead & Bowden’s C&W win caused a shock, the nation suffered Spice Girls overkill and the BBC treated us to a perfect day

(with BT s account)... Frank magazine flatters to deceive... BMP Optimum starts well... British ...

ADVERTISING & PROMOTION: ADWATCH - The weekly analysis of advertisement recall in association with

ACCOUNT AGENCY/TV BUYER % WEEK 1 (1) BT ...

Associated in contract launch

20 contract publishers produce the top 200 titles for clients such as Tesco, NatWest, BT and ...

New arrivals to build BIB brand

, developing and implementing customer-loyalty programmes. BIB, a joint venture between BSkyB, BT ...

THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST USE OF DM MEDIA - BUSINESS-TO-BUSINESS PRESS

cost-effective initiative. SECOND Telecoms market leader BT has been very aggressive, not just in ...

MARKETING FOCUS: REVIEW OF THE YEAR 1997 - Jane Bainbridge takes a look at some of the highlights and low points of 1997, a year which had some memorable moments for marketers

competition from management and brand consultants keen to claim the strategic high ground. BT ...

MARKETING MIX: The Marketing Christmas Quiz

is he? b) Which controversial marketing consultant was banned from BT s headquarters ...

Partners BDDH set to recruit staff after new-business wins

BT IMS, BT s interactive account, which BDDH won in July. Robert Smith, BDDH s business ...

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