19 Dec 1997
| by ELEANOR TRICKETT
director in charge of BT at the CIA Group s
Negotiation Centre. The news comes amid speculation that BT...director in charge of BT at the CIA Group s
Negotiation Centre. The news comes amid speculation that BT ...
19 Dec 1997
| by NIGEL ALLMOND
the key figure) behind BT s TV buying business.
Thirty-five, bowling ball head, no neck ...
19 Dec 1997
| by STEFANO HATFIELD
(with
BT s account)... Frank magazine flatters to deceive... BMP Optimum
starts well... British ...
18 Dec 1997
| by MATTHEW HOOPER
ACCOUNT AGENCY/TV BUYER %
WEEK
1 (1) BT ...
18 Dec 1997
| by Anne-Marie Crawford
20 contract publishers produce the top 200 titles for clients
such as Tesco, NatWest, BT and ...
18 Dec 1997
| by BY AMANDA LUTCHFORD
, developing and implementing
customer-loyalty programmes.
BIB, a joint venture between BSkyB, BT ...
18 Dec 1997
cost-effective initiative.
SECOND
Telecoms market leader BT has been very aggressive, not just in ...
18 Dec 1997
| by JANE BAINBRIDGE
competition from management and brand
consultants keen to claim the strategic high ground.
BT ...
18 Dec 1997
| by AMANDA LUTCHFORD
is he?
b) Which controversial marketing consultant was banned from BT s
headquarters ...
12 Dec 1997
| by EMMA HALL
BT IMS, BT s interactive account, which BDDH won in
July.
Robert Smith, BDDH s business ...