Search results for "BT"

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Roundtable Discussion - Integration for all

04 Dec 2012 | by Stuart Derrick

rivals, Sky and BT. To have a chance against them, it has to out-think them, be creative and fast to ...

Roundtable Discussion - Plotting the integration journey

03 Dec 2012 | by Stuart Derrick

working. The company spends less than rivals Sky and BT and relies on out-thinking them, being creative ...

The Death of the Demographic: Karen Blackett

16 Oct 2012

Network. She joined Zenith Media in 1995 as a senior planner/buyer, working on BT. Karen was later ...

Time to look to the future

26 Jul 2012 | by Rebecca Grant, Cohn & Wolfe

association will add $500m to sales. Suzi Williams, group marketing and brand director at BT, said the ...

MBA

10 Apr 2012 | by James Devon and Stephen Maher, MBA

. At the Brand Republic Social Media Strategy conference last July, BT presented that it cost it 12 to ...

Focus on the message, whatever the medium

31 Jan 2012 | by Dr Nicola Murphy, River

deputy chairman of BT, launched and sold an agency to O M and was global marketing partner at PwC. Laurie ...

Michael Prescott, BT: Smart ways to save energy

17 Jan 2012 | by Michael Prescott, BT

at BT. Thought Leadership credentials BT is the world's oldest telecoms company. Its ...

Focus, Corporate Reputation: It's the Thought that counts

17 Jan 2012 | by Jonathan Walsh, TLG

Cisco, IBM or Britain's BT to revive their reputations and profiles as Thought Leaders. The third ...

Engagement: The seven-minute challenge

10 Nov 2011 | by Stuart Derrick

owns the moment. Last year's Nike Grid, where runners competed to "collect" as many BT telephone boxes ...

The Social Monitor: Olympic sponsors make the running in social media

09 Nov 2011

of Adidas, BMW, British Airways, BP, BT, EDF and Lloyds TSB (see below). The research looked at ...

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