Search results for "BP"

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BP set for Olympic, Paralympic and Commonwealth Games sponsorship

30 Apr 2013 | by John Reynolds

BP is set to sign a major sponsorship deal which will run across the British Olympic Association...The deal is set to be announced in the coming weeks and follows BP s sponsorship of the London ...

Lord Coe on delivering an Olympic legacy and attracting sponsors

16 Apr 2013 | by John Reynolds

, Coe picked out EDF, BP, Lloyds TSB and Adidas as four of the Olympic sponsors which stood out for him ...

The World's Leading Independent Agencies 2013: Happiness

12 Apr 2013

ago. A tree that talks via its social networks, a BP oil spill that has a message for the world (Oil ...

Should brands prioritise their current customers over the bid for new ones? The Marketing Society Forum

14 Mar 2013

solution. However, such marketing is hardly groundbreaking. Didn't we all buy our petrol at BP in the 80s ...

Rolex named number one consumer Superbrand for second year running

25 Feb 2013 | by Ben Bold

financial, reputational and Jimmy Savile-related challenges, the BBC, Marks Spencer and BP are clearly ...

Sector Insight (interactive): travel agents

30 Jan 2013 | by Jane Bainbridge

{"dataSourceUrl":"//docs.google.com/spreadsheet/pub?hl=en_US call centres) and other outlets (non-ABTA) Source: BP Travel Marketing/Company ...

Think BR: Mindshare's 14 predictions for digital marketing in 2013

10 Jan 2013 | by Mindshare

content feeding in to TV ads - as was seen with campaigns in 2012 from BP (Home Team) Fox Pictures ...

BP seeks 'more positive' sentiment with return to advertising

20 Nov 2012 | by John Reynolds

BP plans to return to above-the-line advertising next year with a campaign showcasing the...The brand is developing a push, to roll out in March, focusing on BP's cultural sponsorships ...

'Keep calm and carry on': how the BBC should go about regaining brand trust

12 Nov 2012 | by Kim Benjamin

predictably regularly: think Northern Rock, BP and Deepwater Horizon, the BBC and the Hutton Inquiry. The ...

Sir Martin Sorrell: 'I wish the government would have a bigger plan'

08 Nov 2012 | by Noelle McElhatton

whole area is complex. As John Browne (BP's chief executive until 2007) said in a speech at Stanford ...

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