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Soaps better than ads for social messages says Jowell

Independent today as part of a campaign to raise debate about the future of the BBC. She told the newspaper ...

Incepta sees signs of greater momentum in early 2004

(Sponsorship); and Canon, the BBC and Hogg Robinson (Incepta Online). Incepta's financial and corporate ...

BBC News gets its own PR chief in the wake of Hutton

LONDON – BBC News has been given its own top level PR boss with the appointment of former ITN press...The BBC has denied that the appointment is a reaction to Hutton and says it announced it was ...

PR industry to vote on trust in email marketing push

LONDON - The PR industry will be asked if they trust the government or the BBC in an email...particular event rather than with that of the BBC?" The questions can be answered at the site and ...

Campbell successor walks into row as Mandelson returns

. According to the Daily Telegraph, as well as Mandelson former BBC director general John Birt has been ...

TV Licensing drive warns Scots 'Get one or get done'

LONDON – The BBC has launched a major integrated advertising and marketing campaign in Scotland.... Katherine Roberts, BBC marketing manager for TV Licensing, said: "The Scotland launch has followed the ...

Chime's Dave Hill to replace Campbell as Blair media chief

David Kelly, who was the source used by the BBC to back its claim that Campbell had persuaded ...

BBC stands by Campbell to resign story despite denials

LONDON - The BBC has been reporting this morning that Alastair Campbell, director of communications...part of the BBC, which is embroiled in a tit-for-tat fight with Campbell over one of its reporters ...

Freeview appoints PR firm to boost digital take-up

many as 1.6m homes now have access to the BBC digital service after just eight months in operation ...

Ex-BBC marketing boss Sue Farr joins Lord Bell's Chime

marketing at the BBC, as chairman of its advertising and marketing services division...., Roose and the Will Pond-Jones Collective. Farr left the BBC in 2000 after four years as the director ...

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