ITV hires Reemah Sakaan as first network marketing chief
22 Nov 2011 | by Sarah Shearman
The broadcaster has poached BBC marketer Reemah Sakaan to fill the new role, with responsibility ...
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What makes a great marketer?
23 Nov 2011 | by Daniel Farey-Jones
internet marketing at Royal Mail and the BBC. Finally, 101's Phil Rumbol provided an insight into how he ...
Marlboro owner to sue over cigarette branding clampdown
21 Nov 2011 | by Daniel Farey-Jones
. Nicola Roxon, Australia's minister for health and ageing, told the BBC: "We know that packaging remains ...
Freeview's £60m gambit
17 Nov 2011 | by Sarah Shearman
of things is Freeview, the free-to-air digital TV service jointly owned by the BBC, BSkyB, Channel 4 ...
Brand Health Check: The X Factor
17 Nov 2011 | by Rachel Barnes
Saturday and Sunday slots this season, with the exception of the final Saturday in October, when the BBC ...
Helen Edwards on Branding: Devoid of meaning
16 Nov 2011 | by Helen Edwards
Microsoft BBC 4 McDonald's Google ...
Levi Roots to star in TV ads
15 Nov 2011 | by Gemma Charles
appearance on the BBC s Dragons Den. The Reggae Reggae brand, produced by AB World Foods and now reported ...
Freeview unveils £60m ad campaign to steal TV share
15 Nov 2011 | by Sarah Shearman
The digital TV service, which is jointly owned by the BBC, BSkyB, Channel 4, ITV and Arqiva, has ...
A+E Networks hires Anna Priest from BBC
14 Nov 2011 | by Matthew Chapman
, has poached BBC marketer Anna Priest to be its vice-president of marcomms....communications Debra Johnson with planning new business strategy. Priest was head of marketing for the BBC ...
BBC Worldwide consumer products appoints marketing director
11 Nov 2011 | by Matthew Chapman
BBC Worldwide has appointed Fiona Eastwood in the new role of marketing director for its consumer...entertain and BBC licensed products. Her remit will also cover music, the BBC ecommerce and co-ordinating ...
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