Search results for "B2B"

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Facing commercial reality

or another. In the b2b space, this means understanding many different individuals who all have an ...

James Kelliher, Whiteoaks - Digital is leading the way

objective of any campaign. In Whiteoaks' area of specialism, b2b technology, this is achieved via a ...

Susanna Simpson, Limelight Public Relations - Be a voice in the top team

. Its main concern, particularly in the b2b sector, is and should be the reputational bigger picture of ...

Mike Maynard, Napier Partnership - It's all a matter of metrics

research. By focusing on the b2b technology market, Napier frequently delivers bespoke research that ...

Howard Kosky, Markettiers4dc - We're all broadcasters now

and effective. Whether consumer, b2b, internal or external, it does not make a difference; you have ...

Corporate Reputation: Kelly Pepworth, Bray Leino - A case for constant nurturing

'story' with the right influencers and stakeholders. Kelly Pepworth is head of b2b and corporate PR ...

Corporate Reputation: Client view - Alan Oliver, Nationwide - Our mutual friend

drawn into judging its peers is to be commended. Kelly Pepworth Head of b2b and corporate PR, Bray ...

Pitch perfect Anglo American

own mining operations. For a b2b business whose brand positioning is 'people making a difference', the ...

Atos caught out by protests

matter for b2b organisations (see electricairwaves.com/blog for a view on Goldman Sachs). Atos has ...

Orb Communications Group

of Automotive PR and Torque PR, balancing strong consumer and events expertise to our well tuned B2B ...

 

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