GroupM warns of 10% ad spend drop in traditional media
04 Dec 2008 | by Arif Durrani
%, national newspapers down 8.2% and 11.6%; radio down 9% and 8%; consumer magazines down 7.6% and 8.5% and B2 ...
LONDON - Reed Elsevier has pulled the sale of its business-to-business publishing division, Reed Business Information.
%, national newspapers down 8.2% and 11.6%; radio down 9% and 8%; consumer magazines down 7.6% and 8.5% and B2 ...
more than 50 B2B clients and its services include sponsorships and events in addition to planning and ...
, general manager of its B2B unit, and Will Hattam, managing director of its bikes unit, have not changed ...
to follow in hot sectors such as B2B publishing, digital marketing, software and wireless ...
, one of the B2B divisions within the Haymarket Group, is also making a number of structural changes ...
LONDON - Reed Elsevier, the publishing and information provider, warned that it might not succeed in selling its trade magazines division, but said it is on course to meet its full-year sales targets.
LONDON - Emap, the B2B media group, plans to abolish subscription charging around many of its...appoint-ed Claudia Arney, who joins from rival B2B outfit Informa, to the new role of managing director ...