to remove filtersNews International appoints Propeller for commercial B2B brief
16 Jun 2009 | by Matt Cartmell
News International has appointed Propeller PR to handle the PR for News International's newly-formed commercial team
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Microsoft kicks off six-figure b2b comms pitch
14 May 2013 | by Lynsey Barber
position to mobile devices increasingly popular with business users. Microsoft s b2b duties have been ...
Business-to-business: B2B goes guerrilla
27 May 2005
To add fizz to the staid world of B2B PR, some agencies are borrowing a trick from the consumer...in the consumer arena that practitioners in the traditionally formulaic B2B sector have taken note. B ...
B2B: Making emails count
04 Apr 2007 | by Robert McLuhan
A high response for a low outlay sounds good, but users of B2B email must be wary of the perils of...recipients who have opted in - it is little wonder that email has become a firm favourite among some B2B ...
Food giant in b2b drive
05 Aug 2011 | by Nikki Wicks
General Mills, the world's sixth largest food firm, has appointed b2b PR specialists Mercieca to
STOP PRESS: b2b assumes remit
14 Mar 2003
TRADE PR: b2b Communications has assumed the trade PR remit for Beverage Brands UK's premium drinks
Text100 wins Vodafone global b2b brief
15 Aug 2012 | by Alec Mattinson
Mobile telecoms giant Vodafone has handed a lucrative global b2b brief to Text100....and the US. The firm initiated a global review of its international b2b PR support earlier this ...
Gartner reviews UK B2B account
07 Jan 2005
IT industry analyst and consultancy Gartner has put its UK B2B account up for review, the first
Education council appoints its first B2B PR manager
13 Aug 2003
The Learning and Skills Council (LSC) is expanding its B2B PR arm. The body has created its first
Weber Shandwick revs up b2b practice
18 Mar 2013 | by Daniel Farey-Jones
Weber Shandwick has launched a b2b offering led by its EMEA new business and enterprise director...for companies wanting a deeper level of engagement with a b2b audience. Weber Shandwick Enterprise ...
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