Does augmented reality work for PR?
14 Feb 2013 | by Ellie Bothwell
HP-owned AR provider Aurasma struck a major partnership deal that aims to integrate the technology into O2 ...
reality platform Aurasma. Whiteoaks, which previously held the account, was not involved in the pitch. ...
HP-owned AR provider Aurasma struck a major partnership deal that aims to integrate the technology into O2 ...
recognition technology from Aurasma, allowing users to scan the designs and watch videos of the design process ...
British-owned Autonomy, which created the augmented reality platform Aurasma, was brought by HP ...
, global head of partnerships and innovation at Aurasma. The session will be moderated by Matthew Chapman ...
. Universal Music has partnered with augmented reality specialist Aurasma for the global activity. The app ...
readers who have downloaded the Aurasma app to their smartphone or tablet computers. These readers can ...
company Telefónica and AR provider Aurasma....HP-owned Aurasma is the "biggest deal ever" in the AR industry with the scope to reach 25 markets and 300 ...
and Sam Harris. Sainsbury s has brought in Aurasma to provide the AR content, which will also ...
Richard and Judy's Book Club is getting the augmented reality treatment with a new app by Aurasma...users, who have downloaded the Autumn Book Club app, created by Aurasma, scan the book cover using their ...