Search results for "Aurasma"

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Exponential plots Cannes augmented reality ad

14 Jun 2013 | by Magda Ibrahim

. Using the Aurasma app, users can launch the billboard s augmented reality properties to see the ...

Featurespace brings in Harvard to grow global brand

24 Apr 2013 | by Lynsey Barber

reality platform Aurasma. Whiteoaks, which previously held the account, was not involved in the pitch. ...

Does augmented reality work for PR?

14 Feb 2013 | by Ellie Bothwell

HP-owned AR provider Aurasma struck a major partnership deal that aims to integrate the technology into O2 ...

Think BR: Mindshare's 14 predictions for digital marketing in 2013

10 Jan 2013 | by Mindshare

never quite delivered. Blippar reached 1.5m users by the end of 2012, while Aurasma forged a huge AR ...

Top 10 DM campaigns

13 Dec 2012

director: Mark Wilson 7. O2 Wallet, Aurasma O2 launched its first direct mail campaign using ...

Farfetch rolls out 'pass the parcel' Christmas digital activity

23 Nov 2012 | by Gemma Charles

recognition technology from Aurasma, allowing users to scan the designs and watch videos of the design process ...

HP blames 'accounting improprieties' at Autonomy for $5bn writedown

20 Nov 2012 | by Matthew Chapman

British-owned Autonomy, which created the augmented reality platform Aurasma, was brought by HP ...

Think BR: Planning for a connected world

16 Nov 2012 | by Tom Darlington

; Channel 4 s use of Aurasma to augment our print work for the Paralympics in order to introduce the stars ...

Sales promotion: beyond the zero-sum game of deep price cuts

19 Oct 2012 | by Stuart Derrick

systems such as Blippar or Aurasma to project brand communications via smartphones. How does it add ...

Brand Republic's Virtual Summit open for day two

11 Oct 2012 | by Daniel Farey-Jones

, global head of partnerships and innovation at Aurasma. The session will be moderated by Matthew Chapman ...

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