Search results for "Associations

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Top 25 Healthcare Consultancies

19 Jul 2012 | by Hannah Crown

and The Economist healthcare conferences. Best hires Associate director Jim Baxter from Merck (Schering ...

Top 50 Consumer Consultancies

14 Jun 2012 | by Kate Magee

" is free.' It may be a bit of a consumer PR cliche, but Morgan says that celebrity associations still ...

The perfect comms mix

11 Oct 2011

Integrated marketing is not a theme often associated with inspiring insight. I can remember people tussling with how to achieve a well-integrated campaign 20 years ago. Some of the stumbling blocks still hold true today. So it is all the more refreshing that this supplement contains some useful ...

Liz Bales, Industry Trust: How to win hearts and minds on copyright

11 Oct 2011 | by Liz Bales, Industry Trust

fun with the message, so as to marginalise and degrade the association with knock-off content. Share ...

Catherine Eastham, Four Communications: How to be a perfect partner

26 Sep 2011 | by Catherine Eastham, Four Communications

on towards the greater goal. It has to be road cycling. Catherine Eastham is an associate at Four ...

Henry Chappell, Pitch: Why 2012 is about winning

26 Sep 2011 | by Henry Chappell, Pitch

-Cola putting youth and music at the heart of its association with the torch relay, are two other examples ...

Eddie May, Threepipe: Why sponsor the Olympics?

26 Sep 2011 | by Eddie May, Threepipe

the simple challenge of associating a brand with the glitz and glamour of the event itself. Over the past ...

Caroline Weber, Fleishman-Hillard: Make your partnerships pay

14 Sep 2011 | by Caroline Weber, Fleishman-Hillard

to build brand recognition and association for many corporates, while softening the images of others who ... are building brand recognition or a positive association. They must increase people's understanding of the core ... of Sky's business, and it has associated itself with it at all levels, from Team Sky to the community ...

Charlie O'Rourke, AIMediaComms: The value of reputation.

14 Sep 2011 | by Charlie O'Rourke, AIMediaComms

study published in March by Echo Research, in association with Bestra Brand Consultants. Corporate ...

Ben Curson, Hill & Knowlton: Noise vs business impact

14 Sep 2011 | by Ben Curson, Hill & Knowlton

and Carpetright deserve honourable mentions. If Blackberry was - perhaps unfairly - associated with causing ...

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