04 Jul 2012
| by Dinah Caine
of Practitioners in Advertising (IPA), the Marketing Agencies Association (MAA) and the British Interactive Media Association (BIMA), the census is aiming to provide a more industry-relevant estimate of the workforce size ...
29 May 2012
| by Rosie Merrell
associated together as Worldwide Olympic partners, London 2012 Olympic Partners and London 2012 Olympics ...
.
As many eyeballs train on East London and the brands associated with the upcoming Games, I firmly believe ...
at the Advertising Association's Lead 2012 summit with calls for a more responsible approach to marketing.
30 Sep 2010
| by Mike Baker
New research from the Outdoor Advertising Association shows outdoor is a powerful medium...fame and familiarity with the advertised brands. Second, outdoor is associated with thriving ...
bit of a lift
Mike Baker, chief executive, Outdoor Advertising Association ...