Search results for "Associations

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You have to be in it to win it

12 Dec 2008 | by Ardi Kolah

Maine Associates, PR, marketing and sponsorship agencies that take this approach are likely to be making ...

An inconvenient Olympic truth

10 Dec 2008 | by Ian Monk

is essentially a one-off party. Ian Monk is founder of Ian Monk Associates and a former executive ...

Mark Ritson on Branding: Premier gets out of a jam

09 Dec 2008 | by Mark Ritson

on your office PC, and put up a poster of the great god Shiva! Mark Ritson is an associate professor ...

Mixed messages for Xmas 2008

03 Dec 2008 | by Ian Monk

. Ian Monk is founder of Ian Monk Associates and a former executive at the Daily Mail and The Sun ...

Brand health check: Tesco

02 Dec 2008 | by Ed Kemp

that multiples traditionally associated with value, such as Aldi and Netto, have stolen a march on Tesco, while ...

Madonna divorce leaves media cold

27 Nov 2008 | by Ian Monk

Monk is founder of Ian Monk Associates and a former executive at the Daily Mail and The Sun. ...

Andrew Walmsley on Digital: Freedom has its price

25 Nov 2008 | by Andrew Walmsley

-gathering from ISPs to the Home Office. It was a founding member of European Digital Rights, an association ...

Brand Health Check: Nestle Heaven

25 Nov 2008 | by Joe Thomas

of factory workers monitoring big, brash machines. The individual care and attention associated with a ... , either because they do not understand what they are, or are alienated by their 'foreign' association ...

Mark Ritson on Branding: Death from natural causes

25 Nov 2008 | by Mark Ritson

is trying to protect. Mark Ritson is an associate professor of marketing, and consultant to some ...

Should Associated turn the Standard into a free title?

25 Nov 2008 | by Staff

for the brand and paid newspapers' prospects in general. Associated already operates an afternoon freesheet ... deep pockets. Associated has been known to go to extreme lengths to defend market share, but I ... . Associated already operates an afternoon freesheet and it cannot afford to sacrifice cover-price revenue ...

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