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Andrew Walmsley on digital: It's all coming together for 3G

comments a day come in via mobile to its FHM site. According to the Mobile Data Association, 14m people ... sites. Source: Mobile Data Association. ...

Media: All about ... Classified advertising

advertising at Associated Newspapers fell 9 per cent to £53 million. However, the group's online ad revenues, through sites such as ThisisLondon, have been thriving. As such, Associated New Media's response ...

Financial constraints relaxed

director Clive Briault. How have marketers reacted to the changes? The Association of British Insurers ...

TV you can't afford to miss

or the kind of targeting usually associated with magazines.' MediaCom director Steve McDonnell is equally ...

Andrew Walmsley on digital: Addiction stories are overly alarmist

text messages are sent every hour in Britain. - The Mobile Data Association has forecast that 36.5bn ...

Mark Ritson on branding: It sometimes pays to come second

the advantage of the brand associations that come with being the original and authentic web encyclopaedia ...

Andrew Walmsley on digital: Clumsy attempt at being compelling

of expectations and associations, some of which we create through communications, and some that consumers ...

Mark Ritson on branding: HMV Group faces brand equity test

Video Association Awards and most improved retailer in games at the 2006 MCV Industry Excellence Awards. ...

Marketing League Table: Sales promotion leagues

Association. 'I wouldn't say I expect online capability, but I do want a clear strategy,' he says. 'Online ... Association, agrees that these issues could make or break an agency. He argues that the shops doing well ... , silver 2pts, bronze 1pts) IMPACT AWARDS The Impact Awards 2007, in association with Promotion ...

Andrew Walmsley on digital: Entertaining web is advertiser boon

! The web's content mix is changing fundamentally. The European Interactive Advertising Association ...

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