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Freeview+ breaks contextual TV ads

The spot is one of two created by The Outfit to demonstrate the functionality of Freeview+, which allows viewers to pause and rewind live TV as well as record programmes. The placement was brokered by Freeview s media agency MEC with Channel 4 s partnership team, allowing for close association ...

Tablets for kids help Leapfrog rule toy fair

The LeapPad, which is pitched as a learning tablet for four- to nine-year-olds, was voted Toy of the Year by retailers last week at the British Toy and Hobby Association's Toy Fair. Sales were driven by strong word-of-mouth marketing and social media sites, without TV advertising, according to Chris ...

Sky marketer scoops top prize at Brand Event Awards

Association of Publishing Agencies International Content Summit 2010 Third Sector British ...

Canon showcases creativity in pan-Euro campaign

this year, the International Advertising Association launched its annual global competition ...

P&G 'proud sponsor of mums' by Wieden + Kennedy

photos, all of which have been sourced from P G employees and its associate agencies. The print campaign ...

Sony spitting ad cleared by watchdog

, who sometimes spat. The Advertising Standards Association (ASA) noted the Clearcast and Sony ...

The Top 10 most complained about ads of 2009

's online form and the association claims the average time to resolve a complaint was just 13 days. ASA ... ] (445 complaints. Upheld) 6. British Humanist Association: 'There's probably no God' (392 ...

DDB unveils 'carousel' follow-up for Philips

Produced by Ridley Scott Associates, the five films tell a story surrounding the central character of a unicorn. Each of the five directors involved interpreted the script in a variety of styles, from action to CGI animation, with the aim of promoting Philips televisions as the only way to view ...

Sony breaks animated Christmas TV campaign

the rainbow logo, designed to depict Sony as 'vibrant' in contrast to the negative feelings associated ...

Fallon unveils new Sony Bond ad: Watch it here

's association with the new James Bond film Quantum of Solace.

 

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