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ESPN promotes the Cup Of Dreams as it enters the third round

26 Dec 2012 | by Maisie McCabe

. Alex Lowe, associate marketing director, ESPN, Europe, Middle East and Africa, said: "The FA Cup has a ...

Publicis acquisition to bolster BBH's mobile credentials

18 Dec 2012 | by Daniel Farey-Jones

Swedish mobile agency Monterosa is planning to open an office in London associated with BBH next

RSPB seeks agency ahead of rebrand

06 Dec 2012 | by Jeremy Lee

The charity has approached agencies directly ahead of a rebranding process. It currently works with The Good Agency, which was hired in October last year. The RSPB s media spend, handled by John Ayling Associates, is currently focused on press advertising and inserts. JAA is not thought to be affected ...

Pitch update

06 Dec 2012

and buying review. A result could come as early as this week. A result on the Associated British Foods ...

Agencies vie for Grant's global creative task

06 Dec 2012 | by Anne Cassidy

by focusing on hobbies associated with whisky-drinkers such as gardening and classical music. In 2008, My ...

Looking backwards for a positive view of 2013

06 Dec 2012 | by Claire Beale

, the newspaper marketing body, and the association reflects the optimism felt by newspaper and magazine ...

Start-ups win agency support through MAA contest

03 Dec 2012 | by Daniel Farey-Jones

The event was organised by the Marketing Agencies Association (MAA) and gave a selection of start-ups four minutes each to pitch to a panel of agency chiefs. Three of the start-ups proved very popular, with multiple agencies voting for them, at which stage the tables were turned and the competing agencies gave a ...

Freeview+ breaks contextual TV ads

03 Dec 2012 | by Daniel Farey-Jones

The spot is one of two created by The Outfit to demonstrate the functionality of Freeview+, which allows viewers to pause and rewind live TV as well as record programmes. The placement was brokered by Freeview s media agency MEC with Channel 4 s partnership team, allowing for close association ...

Pitch update

29 Nov 2012

for the Associated British Foods media account on Monday this week, while the incumbent ZenithOptimedia s turn came on Tuesday. A result could be as early as next week. The Association of Train Operating Companies ...

Kraft and Daily Mirror ticked off for Olympic promotion

28 Nov 2012 | by John Reynolds

The Advertising Standards Association (ASA) was hit with a complaint from a winner of the competition, who ...

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