Media Awards 2010: Best Total Communications Programme
19 Nov 2010
associations, making a six-year commitment to the sport. It also signed up more than a third of the pools ...
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Media Awards 2010: Best Financial, Corporate and Utilities Campaign
19 Nov 2010
partnerships with British Swimming and other swimming associations, making a six-year commitment to the sport ...
Diary: Pick of the Week - DDB UK/Terry's Chocolate Orange
19 Nov 2010
"After breaking away from its association with Dawn French, the Terry's brand needed a bit of reinvention. This spot is witty, sharp, perfectly paced and entirely in tune with the brand. Not only is it superbly executed, it has inspired me to grab a hammer and head down to my local sweet shop." The ad ...
Diary: Web witter
19 Nov 2010
. It's easy to see what the intent was - associating the brand with strength, agility and control ...
Media Awards 2010: Media Campaign of the Year - British Gas - Swimming
19 Nov 2010
the development of the most extensive association with swimming. It was based on key insights about what would ...
Media Awards 2010: Best Alcoholic Drinks Campaign
19 Nov 2010
showed that people associated G&Ts with occasions rather than everyday drinking, the idea was to position ...
Campaign Promotion: Going Global - Beyond the comfort zone
19 Nov 2010 | by Dominic Harrison, head of global trends at Future Foundation
the risk associated with taking steps into unfamiliar global markets by providing clients with a ...
Media Awards 2010: Finalists
19 Nov 2010
In Association With Canon Duration period: May 2010-ongoing Media agency: PHD Media Media director: Toby ...
Diary: Web witter
12 Nov 2010
to imagine there is more to the story than we are reading here as no brand would want to be associated ...
Music: Pete Tong talks brands
05 Nov 2010
't steal it. You can't fake it. Twenty years ago, the perception was that artists who associated ... for the next level of brand relationship. Associations with artists will always be complex, and the stumbling ...
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