Is real-time marketing the future of advertising?
02 May 2013
." YES Alan King, managing partner, digital, UM London "It s still most readily associated ...
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Bombay Sapphire launches online film contest
03 May 2013 | by Ian Darby
The Imagination series, held in association with the Tribeca Film Festival, invites people to create film concepts based on a script provided by the film screenwriter Geoffrey Fletcher. Gravity Road, the content agency, is working with the Bacardi-owned gin brand, on the film-themed campaign, which involves ...
The World's Leading Independent Agencies 2013: Ideal
12 Apr 2013
to the Brazilian Association of Corporate Communication. The question is: how will brands take advantage ...
The World's Leading Independent Agencies 2013: The Secret Little Agency
12 Apr 2013
? Unifying Asia In many parts of Asia, unification has already happened. If a forthcoming Association ...
The World's Leading Independent Agencies 2013: WE Marketing Group
12 Apr 2013
and business associates. In today's fast-changing world, it is important to build your social army of advocates ...
Doctors call for ban on all alcohol ads
28 Feb 2013 | by our Parliamentary correspondent
body or an ad ban. The Advertising Association argues that the existing code ensures that alcohol ...
Curb e-cigarette ads, BMA advises
14 Feb 2013 | by Parliamentary correspondent
The British Medical Association has called for strict curbs on ads for electronic cigarettes...traditional tobacco products". It said the ads frequently made "positive associations with recreational activities" and could include celebrities. The association admitted e-cigarettes had the potential to help ... Cigarette Industry Trade Association insisted it makes no medicinal claims for the product. ...
Govt mulls plastic surgery ad curbs
07 Feb 2013 | by Parliamentary correspondent
was issued in 2011. The Advertising Association, which is gearing up to lobby ministers against the review ... needed." In its evidence to the review, the AA opposed calls by the British Association of Aesthetic ...
British Airways takes flight with Comber
31 Jan 2013
. The longer-term significance of BA s Olympics association, however, is the extent to which it took ...
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