Is real-time marketing the future of advertising?
02 May 2013
." YES Alan King, managing partner, digital, UM London "It s still most readily associated ...
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The Imagination series, held in association with the Tribeca Film Festival, invites people to create film concepts based on a script provided by the film screenwriter Geoffrey Fletcher. Gravity Road, the content agency, is working with the Bacardi-owned gin brand, on the film-themed campaign, which involves ...
." YES Alan King, managing partner, digital, UM London "It s still most readily associated ...
to the Brazilian Association of Corporate Communication. The question is: how will brands take advantage ...
? Unifying Asia In many parts of Asia, unification has already happened. If a forthcoming Association ...
and business associates. In today's fast-changing world, it is important to build your social army of advocates ...
body or an ad ban. The Advertising Association argues that the existing code ensures that alcohol ...
The British Medical Association has called for strict curbs on ads for electronic cigarettes...traditional tobacco products". It said the ads frequently made "positive associations with recreational activities" and could include celebrities. The association admitted e-cigarettes had the potential to help ... Cigarette Industry Trade Association insisted it makes no medicinal claims for the product. ...
was issued in 2011. The Advertising Association, which is gearing up to lobby ministers against the review ... needed." In its evidence to the review, the AA opposed calls by the British Association of Aesthetic ...
. The longer-term significance of BA s Olympics association, however, is the extent to which it took ...