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Race for Life to share viewer cancer messages in BGT

. Shamista Rajaratnam, an associate director at MediaCom, said: "It is great to have the ability to rally ...

Arena and Posterscope lead Planning Awards

The awards, in association with Brand Republic Group, also saw the campaign, created by the digital agency The Cloud and Compass, win in the Best Use of Digital in Outdoor category. Posterscope took awards in three other categories: Best Use of Continuity in Outdoor for Lastminute ...

UKTV reintroduces parent name on branding

Associates on developing the new identity, Red Bee Media to bring the idea to life on air and Mother London ...

Reebok "Classics 30-year anniversary" by Everyone Associates

Reebok has launched a global online advertising campaign to celebrate the 30th anniversary of its Classics range. The film, by Everyone Associates, features three groups of Reebok-wearing youths, who race along an urban athletics track before reaching a nightclub. The spot was created by Alan Watt ...

ESPN ad sparks debate about 'best league' in the world

team, led by Alex Lowe, associate marketing director at ESPN. Lowe said: "Sports fans aren t passive ...

Brands connect TV and video advertising

behaviour. Marketing, in association with Google, brought together a group of senior marketers from various ...

VIDEO: Behind the scenes at the Ocean Outdoor Art of Outdoor Digital competition

in the video above. The event was held in association with Brand Republic. The judging was chaired by Rich ...

Fashion brands run video ads with Vogue iPad app

. Rachel Reavley, associate publisher of British Vogue, said: "Vogue prides itself at being at the vanguard ...

Yahoo returns to TV to promote its sport offering

in the UK. "This campaign is designed to continue to build the Yahoo brand and its association ...

Radio Times launches Olympics bumper issue ad

, associate publisher of the Radio Times, said: "There has been significant investment into the issue ...

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