Peter Andre becomes celebrity busker for Coca-Cola
16 Dec 2009 | by Joe Thomas
and everything associated with it so I jumped at the chance to help bring a little extra festive cheer ...
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The toys of Christmas 2009, according to social media
16 Dec 2009
associations, one in five purchases are expected to be made online. A much higher percentage of purchasing ... , Press Association, Tayto, BetFred, GMTV, MisterMaker, ACS, and SSL International ...
Top 10 marketing moments 2009
15 Dec 2009 | by Nicola Clark
and Associated News-papers pulled the plug on London Lite. This is not the end of the story, however. News ...
Andrew Walmsley on Digital: Car-based social networking could revolutionise motor marketing
10 Dec 2009 | by Andew Walmsley
but rebuilt in 1949. The Ace Cafe had a heyday in the 50s as its motorcycling associations made it a key ...
Mark Ritson on Branding: the Google brand just keeps on stretching
10 Dec 2009 | by Mark Ritson
(business media), is an associate professor of marketing and consultant to some of the world's biggest ...
Post Office digital marketer Alex Tait to chair ISBA's Digital Action Group
03 Dec 2009 | by Joe Thomas
to this he held digital positions at Argos and Associated Newspapers. Tait replaces Rob Salmon, the former ...
National Indoor Arena searches for naming-rights partner
03 Dec 2009 | by Staff
receive a phenomenal level of media exposure throughout the UK and Europe, closely associating itself ...
Sector Insight: Bottled water
02 Dec 2009 | by Jane Bainbridge
packaging from 50% recycled plastic in the future. Others have explored the broader, ethical associations ...
Coca-Cola embarks on global Fanta campaign
01 Dec 2009 | by Joe Thomas
', is intended to connect with drinkers by tapping into the good feelings associated with the end of the working ...
Andrew Walmsley on Digital: the consumer manages the brand
01 Dec 2009 | by Andrew Walmsley
Gamble. In a game of word association on the topic of P G, the phrases 'laissez-faire' and 'laid back ... emotional, constructs - beliefs, impressions and associations involving a brand. These constructs give a ...
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