10 Dec 2004
| by Sam Matthews,
is produced by Propeller Communications, Durrants Media
Monitoring in association with Brand Republic ...
08 Dec 2004
| by Staff,
The Bic Classic will be rebranded Bic 1, with revamped packaging to aid brand recognition.
Central to the redesign is an increased use of orange, which it claims consumers associate with the Bic brand.
Bic 1 and Bic 2 will be clearly differentiated, with the respective packs carrying a large blue ...
08 Dec 2004
The Bic Classic will be rebranded Bic 1, with revamped packaging to aid brand recognition.
Central to the redesign is an increased use of orange, which it claims consumers associate with the Bic brand.
Bic 1 and Bic 2 will be clearly differentiated, with the respective packs carrying a large blue ...
03 Dec 2004
| by Donna Werbner
Loud tried to distance the vodka from its association with the AK-47 where possible, stressing ...
- and it stressed that the Kalashnikov name continued to be associated with quality goods.
Measurement ...
29 Nov 2004
this association remains strong, with sponsorship continuing to play a large part in Gillette's integrated ...
broadcast of the US World Series back in 1939. Today this association remains strong, with sponsorship ...
24 Nov 2004
| by Ben Bold
and will be entertained throughout the walks.
P G hopes the campaign will create an association between Christmas ...
19 Nov 2004
| by Lucy Aitken
associated with an established media brand. The Financial Times Asia, which launched in September 2003 ...
17 Nov 2004
, the boldness associated with it remained through a more assertive logo. In addition, the illustrations of pads ...
17 Nov 2004
. Everything about the work associated with this redesign was of the highest quality, from the boldness ...
10 Nov 2004
| by Mark Girling, Managing director, PHD Compass
December's Loaded contains 19 pages of advertising, encouraging us to improve how we look, smell or feel. Lynx advertises heavily and amusingly on TV, and even Sky Sports' Saturday football coverage is brought to us in association with Gillette.
Sure has launched its Crystal Men deodorant on bus T ...