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Macmillan Cancer Relief hires direct marketing chief

18 Dec 2003 | by Alexandra Jardine,

Avery replaces Ian Welch, who has left to join customer relations consultancy Jaywing. She has more than eight years of direct marketing experience in the charity sector, including posts in the donor development departments at the Royal Association for Disability and Rehab- ilitation ...

DIRECT: Depaul Trust nets DMA's Grand Prix for DRTV activity

18 Dec 2003

, scooped the Grand Prix at the Direct Marketing Association (DMA) Awards.

DIRECT: Macmillan Cancer Relief appoints chief

18 Dec 2003 | by Alexandra Jardine

Avery replaces Ian Welch, who has left to join customer relations consultancy Jaywing. She has more than eight years of direct marketing experience in the charity sector, including posts in the donor development departments at the Royal Association for Disability and Rehabilitation ...

AGENCY 2003: Below The Line Agency of the Year - Best of the rest

18 Dec 2003

The industry has undergone fundamental changes. The Direct Marketing Association signed an agreement with the government, setting ambitious targets to recycle direct mail, and tied up with environmental body Planet Ark to drive consumer awareness of the issue. Royal Mail hit the headlines ...

Case Study: Homebase customer magazine

17 Dec 2003

in association with Royal Mail. What the judges said The judges were impressed by the way ideas ... from the sawdust of other DIY stores". Hilary Weaver, director of the Association of Publishing ...

Guinness uses magic mailer for Christmas drive

12 Dec 2003 | by Claire Billings,

they can have at Christmas and associating Guinness with that feeling." The campaign was planned ...

HOTLINE: Publicis wins the Grand Prix at DMA awards

12 Dec 2003

Publicis has won the Grand Prix at the Direct Marketing Association awards for its interactive TV

Publicis Dialog scoops Grand Prix at DMA Awards

11 Dec 2003 | by Claire Billings,

LONDON – Publicis Dialog scooped the Grand Prix at this week's DMA Awards, in association

DIRECT: DM firms record positive third quarter

11 Dec 2003 | by Ben Bold

of this year, according to an Industry Trends Survey from the Direct Marketing Association (DMA) .

Coca-Cola to extend music links with own download site

09 Dec 2003 | by Chris Scott,

has more closely associated itself with music. If you have an opinion on this or any other issue ...

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