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Obama's CTO says marketers will drive the future of technology

22 Apr 2013 | by Nicola Kemp

Speaking ahead of the Direct Marketing Association s Technology Summit later this month, Reed said there is no longer an excuse for marketers not to not be savvy with technology. We need to ensure that markers know a lot about technology as marketers and CTO s are going to be the drivers, working together. A lot ...

EU postpones crucial vote on European-wide data regulation law

18 Apr 2013 | by Matthew Chapman

Businesses and Direct Marketing Association (DMA), signed an open letter to ministers, warning them ...

ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

26 Mar 2013 | by Staff

Government - The power of a behavioural association Channel 4 - Meet the superhumans Long Term ...

Brands on alert: six things you need to know about draconian new EU data rules

01 Mar 2013 | by Noelle McElhatton

Association Lead 2013 conference to 'work hard' to ensure that negotiations with Brussels reflect industry ... by the Advertising Association and the Direct Marketing Association (DMA), has been lobbying Brussels to dilute its ...

Things we like

28 Feb 2013

Publishers Association began its centenary celebrations this week with a search for the greatest magazine ...

Direct Agency of the Year: OgilvyOne

13 Dec 2012

Haslam, hiring six new associate creative directors in a bid to improve its already effective creative ...

DMA issues call centre guidelines to protect dementia sufferers

28 Nov 2012 | by Matthew Chapman

The Direct Marketing Association is issuing new guidelines to contact centres, which explain how

Power 100 Next Generation: Tomas Walker, acquisition communications and customer experience manager, EDF

13 Nov 2012 | by Suzy Bashford

Marketing, in association with Engine, profiles 30 of the brightest and best young marketers

Power 100 Next Generation: The full list 1-30

13 Nov 2012 | by Rachel Barnes

Marketing, in association with Engine, profiles 30 of the brightest and best young marketers

EU data proposals should 'go back to the drawing board' say MPs

01 Nov 2012 | by Sarah Shearman

, labelling them as "chilling" . The Direct Marketing Association (DMA) has announced its support ... Bureau, the Advertising Association, the Incorporated Society of British Advertisers and the Institute ...

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