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Reality check October 2012

29 Nov 2012

. CHI Partners Argos commercial also featured in both tables. Adam Eve/DDB s campaign for Kwik ...

Currys/PC World: This ad is clearly a typical product and price promotion ad

28 Nov 2012 | by Richard Warren, joint chief executive, DLKW Lowe

31 10 -3 Argos CHI Partners/MindShare 29 10= (-) Costa Coffee ...

Argos readies Shazam-enabled TV ad to boost mobile sales

23 Nov 2012 | by Sarah Shearman

Argos is rolling out a Shazam-enabled ad during this weekend's ' X Factor' to drive up downloads of...Argos is using Shazam s audio-recognition technology to direct viewers to the App Store, where ...

IKEA: A family meal through a child's eyes becomes a bright, bold, joyous gathering of giant toys

20 Nov 2012 | by Andy Nairn, chief strategic officer, Dare

2 ( ) Colgate Sensitive Y R Paris/ MEC 52 3 -3 Argos CHI ...

Cow & Gate: Come on Eileen- soundtracked ad is lovely and amusing, but leaves the viewer unchanged

13 Nov 2012 | by Andre ‘Dede’ Laurentino, executive creative director, TBWA\London

/ Mindshare 52 3 (5=) Argos CHI Partners/ Mindshare 48 4 ( ) Aunt ...

Costa Coffee: seemingly disembodied heads in a sea of coffee beans sing Kiss in this memorable ad.

06 Nov 2012 | by Craig Mawdsley, chief strategy officer, AMV BBDO

Karmarama/ ZenithOptimedia 46 5= (1=) Argos CHI Partners/ Mindshare 39 5 ...

Industry view: What can be learnt from Comet's downfall?

02 Nov 2012 | by Matthew Chapman

, while Comet's impending collapse threatens around 6,000 jobs. Now Dixons Retail and Argos will ...

 

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