Search results for "Alcohol"

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Do we need a ban on junk food ads?

23 May 2013 | by Toby Richards

absolute, as there is with smoking or alcohol. The British Heart Foundation s request for bans in line ...

Advertising mustn't be the scapegoat for society's ills

07 Mar 2013 | by Danny Rogers

. Health groups are lobbying government to eventually ban all alcohol advertising. And, this week, the ...

Think BR: Getting shoppers to spend

18 Jan 2013 | by Danielle Pinnington

away, diets started, alcohol or cigarettes (or both) given up. And for the retail sector it is ...

Think BR: The top brands using social video

26 Nov 2012 | by Mads Holmen

. Instead, the categories you might expect to be leading the charge in social video such as the alcohol ...

Diageo's 'shooting for 10' may not be Red Bull-risky but it should restore its creative edge

06 Nov 2012 | by Noelle McElhatton

. And in the already highly-regulated alcohol sector, will Diageo agency creative teams ever be given ...

Think BR: What does the new experiential marketing code mean for marketers?

10 Apr 2012 | by Jo Farmer

. Experiential marketing for alcohol brands must be done in a responsible way (for example, the campaign can t ...

Helen Edwards: David Cameron is wrong to put price on binge drinking

04 Apr 2012 | by Helen Edwards, PPA, Business columnist of the year

week he outlined plans to enforce a minimum retail price of 40p per standard unit of alcohol . So a can ...

Think BR: Do fence me in

19 Mar 2012 | by Dean Woolley

advertising. Industries such as alcohol, tobacco and even food manufacturers are all feeling the ...

Danny Rogers: Alcohol issues need more than good comms

23 Feb 2012 | by Danny Rogers

interesting parallel with France, whose restrictions on the promotion of alcohol are much stricter than our ...

Think BR: Social media matters

14 Feb 2012 | by Philip Hughes

. Take the example of an alcohol brand. According to the CAP Code, marketing communications for alcohol ...

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