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Cannes 2012: Diageo's CMO Barwell looks beyond the 30 second spot

about the alcohol giant's increasing involvement in branded content.

Drinkaware to revamp website

Drinkaware, the alcohol education charity, plans to relaunch its website later this year in an.... Drinkaware said the move had been made to "further cement the alcohol education charity s role as the go to ...

Supermarkets sell up to three quarters of alcohol on promotion

Nearly three quarters of all alcohol products sold by major UK supermarkets are on price promotion...The SymphonyIRI report into European pricing and promotions reveals that 71.7% of alcohol products ...

Ad for manhunt.net escapes ban

carried a placement restriction for alcohol ads. Once Primesight became aware that the ASA (Advertising ...

Frosty Jack's pulls 'irresponsible' user-generated videos

from a member of Alcohol Concern's Youth Alcohol Council. The brand owner, Aston Manor Brewery, told ...

Change4Life ads push sports activity packs

will drink alcohol and one in five will eat a takeaway while watching sport. In a bid to get the ...

 

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