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PR EUROPE: WARSAW - GJW promotes alcohol moderation.

27 Jun 1997 | by Edited by JULIETTE GARSIDE.

moderate alcohol use, which represents 15 of the biggest drinks companies in Europe. The agency s brief is...moderate alcohol use, which represents 15 of the biggest drinks companies in Europe. The agency s brief ...

THIS WEEK’S BIG QUESTION: Should charities focus their resources on PR or advertising?

20 Jun 1997 | by NICK PURDOM

under-rated broadcast avenue. Mark Bennett Alcohol Concern If you manage to get the ...

Diary: Capper pops the lid off the latest alcopop to hit a very hyper market

20 Jun 1997 | by REBECCA DOWMAN

4.9 per cent grain alcohol? Capper was quick to trot out the company line: We don t believe ...

Report on Commercials Production: Production and Post-Production - Production profiles/From capable Nina to crazy Jez and oh-so-slightly paranoid John, everyone will recognise these characters from the production world. Jane Austin profiles an imaginary c

20 Jun 1997 | by JANE AUSTIN

pretty good since he met some cool creatives in the Cobden and they suggested he gave up alcohol ...

the answer to problems caused by bans on tobacco and alcohol advertising. Ed Shelton looks at the

19 Jun 1997 | by ED SHELTON

tournament, the French ban on alcohol advertising is a big problem but virtual billboards would allow ...

MARKETING MIX: Chase wins Spink place in The Sun

19 Jun 1997 | by HARRIET MARSH

alcohol. ...

Agenda: Why we banned these alcopops - Bill Shannon (above), head of corporate affairs for Co-operative Wholesale Society, explains why the retailer last week pulled all alcopops from the shelves of its 1200 UK stores

19 Jun 1997 | by BILL SHANNON

. Obviously, we take steps with these products, as with all other alcohol, to ensure that they are not ...

CAMPAIGN DIARY: I’M ONLY A PUNTER BUT

13 Jun 1997

it s unlikely to expand total alcohol consumption. But where does this argument take you? To ...

Pressure group urges vetting of alcopop brands

12 Jun 1997 | by PATRICK BARRETT

, design and alcohol content to a government body, under proposals being considered by the Home Office...., design and alcohol content to a government body, under proposals being considered by the Home Office ...

UD ad deal with MTV targets young adults

12 Jun 1997 | by JULIAN LEE

and Anheuser Busch have pulled ads off MTV because of growing concern about marketing alcohol ...

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