Unilever boosts 'magic' strategy with new global hires
12 Jun 2012 | by Loulla-Mae Eleftheriou-Smith
Coca-Cola. Furniss joined Unilever following the company s acquisition of Alberto Culver, where he was ...
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Unilever takes stock as in-store promotions beat social-media ROI
05 Mar 2013 | by John Reynolds
Alberto Culver before its acquisition by Unilever. The post of vice-president, brand-building, personal ...
AMV, Euro RSCG and W&K land D&AD Pencils
26 Apr 2012 | by Campaign staff
awarded two Pencils for its "pageant" spot for Alberto Culver VO5 in the Direction for Film Advertising ...
School Reports 2012: Mindshare
02 Apr 2012 | by Staff
) Total accounts at year end 68 Accounts won 13 (biggest: Alberto Culver) Accounts ...
School Reports 2012: Carat
02 Apr 2012
lost 2 (biggest: Alberto Culver) TV 47% Press 18% Outdoor 8 ...
Unilever ups ad and promotional spend by £124m
02 Feb 2012 | by John Reynolds
care division and US group Alberto Culver, the company behind beauty brands Simple and VO5. Some of ...
Lynx lines up campaign for new haircare range
24 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
acquisition of Alberto Culver, which owned the TRESemm , Simple and VO5 brands. Sykes added that the ...
Sector Insight: Facial Skincare
21 Sep 2011 | by Jane Bainbridge
of the same year, Unilever bought Alberto Culver, owner of the Simple brand among other personal care ...
School Reports 2011: PHD Group
05 Sep 2011 | by Staff
million Co-op account in a pitch. The agency's only loss came when Alberto Culver bought Simple and rolled ...
School Reports 2011: Carat
05 Sep 2011 | by Staff
%) The agency kept its 33 million British Gas offline account, Alberto Culver, Shop Direct Group (both ...
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