Lord Sugar to step down from YouView
01 Mar 2013 | by Maisie McCabe
Lord Alan Sugar is to step down from his role as non-executive chairman of the internet-connected
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YouView ad review on track despite Lord Sugar's dramatic departure
04 Mar 2013 | by Maisie McCabe
YouView's ad review should not be affected by the departure of chairman Lord Alan Sugar, who
Pitch update
24 Jan 2013
Wars, as agencies prepare for a meeting with its very own "Imperial Dark Lord", Alan Sugar. Long lists ...
We'll call you: BT
10 Jan 2013
are both sold by BT, but YouView is from Sir Alan Sugar. It was his idea and he's put it over to BT ...
Branson and Google 'substitute cinema with YouTube'
06 Dec 2012 | by Matthew Chapman
, marketing on the site and celebrity endorsements. Alan Sugar, Gary Barlow, Peter Jones and Mia Farrow are ...
Why brands must beware of everyday sexism
22 Nov 2012 | by Nicola Kemp
The Alan Sugar school of marketing is way past its sell-by date. Instead, brands must beware
My Media Week: Simon Orpin
07 Nov 2012 | by Hayley Pinkerfield
Jamie Lindsay (Amscreen), and a stunning star turn from Lord Alan Sugar ensured that everyone went away ...
Lord Sugar talks advertising, Twitter, Apple and YouView
09 Oct 2012 | by Sara Kimberley
'An Audience with Lord Alan Sugar' on 4 October was organised by Nabs and moderated by Claire ...
Car brands test-drive social strategies
13 Jun 2012 | by Alex Brownsell
Richard Branson or Sir Alan Sugar, so we must make the car itself do the talking. The car has a chance ...
Brand Health Check: YouView
10 May 2012 | by Kim Benjamin
- YouView, the set-top box business led by entrepreneur and The Apprentice star Lord Alan Sugar, has hit the ...
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