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Diary: The loneliness of the long-distance lovers.

27 Jun 1997 | by Edited by REBECCA DOWMAN.

, says that BT and Czech Airlines have been making something of a killing. Despite the pressures ...

CANNES ’97: Leo Burnett wins print prize with ’skidmarks’

27 Jun 1997 | by HARRIET GREEN and KAREN YATES in Cannes

surgeons poster and Vauxhall Tigra nice execution. Burnetts landed gold for United Airlines, and a ...

HOBBY HORSE: Reports on BA’s global livery are so full of hot air.

26 Jun 1997 | by By DAVID LONGMAN.

livery debate ignores is that decisions to switch between airlines are based on many emotional factors ...

Profile: Peter Jones, BUPA - Flying the BA coop for BUPA/Peter Jones departs BA to offer a corporate cure for private healthcare

20 Jun 1997 | by STEVE BEVAN

executive Robert Ayling. Jones started his career in airlines as an air steward before moving into ...

ANALYSIS: Can the ABC be counted on? - Anne-Marie Crawford reports on the Audit Bureau of Circulations’ fight for credibility as papers take it to court over sales claims

19 Jun 1997 | by ANNE-MARIE CRAWFORD

, those sold to airlines for example, copies sold at a lesser rate (10p on a Monday say), discounted ...

DINING OUT ON BRITISH FOOD - Forget stodgy school dinners and fish and chips. Patrick Davis, chief executive of Food from Britain, talks to John-Pierre Joyce about how British food is taking menus around the world by storm

13 Jun 1997 | by JOHN-PIERRE JOYCE

food and drink incorporating restaurants, catering organisations, tourist authorities and airlines ...

Analysis: Why BA has designs on a global brand - British Airways’ multimillion pound redesign signals a shift to a global strategy, but is the move toward a culturally diverse branding part of a wider re-evaluation of British corporate identity, a

12 Jun 1997 | by HARRIET MARSH

American Airlines. Research has told us that we have to preserve the individual identity of the two ...

DATABASE MARKETING: All for one - Customised marketing is the latest way for businesses to use their databases to tailor products for individual customers, writes Karen Fletcher

12 Jun 1997 | by KAREN FLETCHER, deputy editor of Market

. Airlines also offer examples of in-depth customer knowledge enabling the development of tailored service ...

INTERNATIONAL: MEDIUM OF THE MONTH - Bethan Hutton looks at Japan’s most popular daily newspaper

06 Jun 1997 | by MICHELE MARTIN

advertising has an international flavour, with expat housing, airlines, English conversation schools and ...

Airline arrival

05 Jun 1997 | by AMANDA RICHARDS

United Airlines has appointed Stephen Pearce, formerly manager for United Vacations, as it new UK...United Airlines has appointed Stephen Pearce, formerly manager for United Vacations, as it new ...

 

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