08 Mar 2007
| by Staff
Airlines after a three-way pitch, resulting in Mediaedge:cia UK losing its share of the business...., senior vice-president of marketing at United Airlines, said the move to Starcom would bring more ...
LONDON - United Airlines has shortlisted Omnicom's OMD, Publicis Groupe's Starcom and the incumbent...take place next week. A decision is expected before the end of the month.
United Airlines last week ...
08 Jan 2007
| by by Staff
SINGAPORE - Singapore Airlines is reviewing its 24-year relationship with Batey, in a development
LONDON - United Airlines is reviewing its global media account, held in the UK by Mediaedge:cia....one of the largest international airlines in the US.
United is also a founding member of Star ...
30 Nov 2006
| by by Staff
HONG KONG - Malaysia Airlines has handed its international advertising account to WPP Group...initial approaches from 31 agencies.
Malaysia Airlines positioned the appointment as the next stage in ...
20 Apr 2006
| by by Sarah Woods
LONDON - Football governing body Fifa has added Emirates to its roster of partners in a £110m deal, which gives the airline core sponsorship rights to all Fifa competitions.
24 Jun 2005
| by by Julia Pearlman
LONDON – American Airlines has teamed up with Blockbuster for a joint promotional campaign giving...The campaign, created by Touchdown Brand Affinity Marketing, is part of American Airlines plans to ...
06 Jun 2005
| by by Julia Pearlman
LONDON - Liquid Communications has been appointed by Scandinavian Airlines to handle its direct...compete with low-cost airlines such as EasyJet and Ryanair and the weekend break market.
SAS was formed ...
01 Mar 2005
| by Jennifer Whitehead
LONDON - United Airlines is pushing its loyalty programme Mileage Plus with an online advertising
20 Oct 2004
| by Jennifer Whitehead,
budget airlines offer cheap options, it has seen its empire shrink.
Separately, HIT Entertainment ...