Search results for "Agency"

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Andrew Walmsley on Digital: Media agency meltdown

. Agency deals were honed and sharpened, and the market shifted around to accommodate their power. An ...

Andrew Walmsley on Digital: Why old and new don't mix

Industry figures agree the media agency business model is doomed, but the likely impact is unclear....many advertisers, procurement departments and media agencies ('Media agency meltdown', Marketing, 28 ...

Media Perspective: How to make social experiences on the web more intimate

One of the things about working in an agency again is that I'm surrounded by people who read

Andrew Walmsley on Digital: You get what you pay for

advertising is, everyone approaches it with an open mouth.' When we started our agency in 1999, we were ...

Perspective: Digital needs to be allowed to fulfil its awesome potential

whereby a marketer or agency has succeeded in putting digital front and centre of a particular campaign ...

Andrew Walmsley on Digital: Be brave - innovate

co-founded, went under in May, someone from a network agency blogged that this was proof that independents ...

Think BR: Are big agencies failing to engage in local?

11. Duncan Ogle-Skan is digital director at local marketing agency EMO ...

Andrew Walmsley on Digital: The premium content gap

action currently enjoyed by Specific Media and its competitors. The agency groups' trading practices ...

Andrew Walmsley on Digital: Shifting balance of power

Last month's Cannes advertising hootenanny was the usual backslap-fest, with agency bigwigs flying ...

Andrew Walmsley on Digital: Print and be damned?

with advertisers, which continues to strangle agency business in the regional press. It's time to ...

 

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