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Think BR: 2013: Gender recognition, dual screen shopping and 3D printing

17 Dec 2012 | by Matt Pye

agency worth its salt will have its own take on what the next 12 months hold. At Cheil UK, our view into ...

Think BR: Making ads work globally

14 Dec 2012 | by Eleanor Thornton-Firkin

agency. But there are strong benefits to testing - if you're the local recipient it'll give you the ...

Think BR: Hope springs eternal, but cash doesn't

11 Dec 2012 | by Bob Willott

a bit like an agency that produces two cash forecasts - one including only known or readily ...

Think BR: Exploring effectiveness

07 Dec 2012 | by Janet Hull

is far less advanced than we like to admit." It appears that the agency model in Brazil is very ...

Do digital brands need bricks-and-mortar outlets to be successful? The Marketing Society Forum

06 Dec 2012

shops - and I unequivocally prefer working for a profitable digital travel agency than for an ailing ...

Think BR: Keeping your soup fresh

21 Nov 2012 | by Simon Wright

what can work well is to bring in your design agency or agencies to present their trend predictions and ...

Will Harris: How to make your boss like Facebook

16 Nov 2012 | by Will Harris

with the marketing and agency community. A: Your situation calls from some old-fashioned ...

Is it practical to expect '10 out of 10' in every piece of creative marketing? The Marketing Society Forum

09 Nov 2012

culture where the target is to be mediocre. To make a difference you have to stretch the team and agency ...

Think BR: Making the nation cry

07 Nov 2012 | by Jacolyn Daly

, writes Jacolyn Daly, senior planner, Walker Agency....audience. Jacolyn Daly, senior planner, Walker Agency ...

Jeremy Lee: What exactly is the root cause of Arena Media's brain drain?

01 Nov 2012 | by Jeremy Lee

For an agency that was born on the same tide as PHD and Manning Gottlieb OMD, Arena Media...the launch of a creative agency, Flint, proved to be less successful. The partnership between Steve ...

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