Search results for "Agency"

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Tories must think twice before cutting ad spend

consider those as just starting points for negotiation. Now the COI plans to rationalise its media agency ...

Andrew Walmsley on Digital: A point of social etiquette

, and pronto. A research project by Workplace Media, a US ad agency that specifically targets people ...

Are there too many media agencies?

agency. But the point is that each has a client base and their continued success will be dependent, to a ...

Web charging and technologies can plug revenue gap

chief executive of Capital Radio and ITV. The latter is co-founder of digital media agency I-Level ...

Awards and entertainment are more than indulgent pastimes

getting great work recognised, motivating the people responsible and garnering evidence for your agency ...

How to cater for both sexes

My concern is that this might not float the boat of some of the females that work at the agency ...

Mark Kleinman on marketing and the City: ITV's big decision on a new leader

debuted in the early-90s. He oversaw the campaign while chairman of the ad agency he had co-founded in ...

Is it sensible for global clients to consolidate?

the decision purely to one of media value, it is rarely sensible to go for one agency network. It is ...

Should a drink's calorific content be given equal importance to ABV?

message that can be easily understood. If, as the Food Standards Agency and Food and Drink Federation ...

Danny Rogers: We find PR enterprise in times of hardship

result. Most worryingly, 70 per cent of comms directors report their agency budgets look vulnerable in ...

 

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