Search results for "Agency"

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Editor's intro: League tables 2009

hits. But butchered budgets and slashed fees can strike any agency regardless of calibre. This will be ...

Danny Rogers: Industry is all-aTwitter over new medium

embraced micro-blogging, but other heavy users include the same agency bosses who were early converts to ...

Trend for strong to grow stronger is set to continue

The release of The Nielsen Company's annual agency billings table is always an eagerly awaited...top four marketing services agency networks - WPP, Omnicom, Publicis and Aegis - but very different ...

Will mobile measurement prompt a rise in ad spend?

budget cutbacks. At least now, as an agency, we have the ammunition to justify mobile's inclusion ...

Opinion: Consumer trust of online communication from brands

collaborative publisher and door drop agency, TILT. www.tilt.co.uk. ...

Opinion: In uncertain times you need to be certain

is a new nervousness around decision making, both on client and agency side, and those holding the ...

Adwatch review: PG Tips

extra creative spark. That speaks as much about a great client as a brilliant agency at the top of its ...

Opinion: Measuring marketing spend

investment delivers. Too often, measurement is a process added in at the end of the activity by an agency ...

Danny Rogers: A positive sign but there is a long way to go

the evidence that PRWeek has gathered in recent weeks. Agency chiefs continue to sound bullish about ...

Andrew Walmsley on Digital: Fortune favoured the brave

. Even though econometrics could show the value of an agency, a good negotiator could always throw doubt ...

 

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