Luke Blair: PR challenge for waste is immense
19 Nov 2009 | by Luke Blair
director at the London Communications Agency ...
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Brand Health Check: Bridgestone
24 Nov 2009 | by Ed Kemp
. We asked Jane Asscher, managing partner and chairman at sports marketing agency 23red, which works in ...
Brand Health Check: The Independent
18 Nov 2009 | by Jeremy Lee
managing director of specialist media branding agency Turquoise, whether they would switch off the ...
Editor's comment: A clear view of the top
17 Nov 2009 | by Lucy Barrett
agency, and everyone believes your supplier is making the decisions on the future direction of your brand ...
Mark Ritson on Branding: Renaming Newcastle United's St James' Park stadium destroys brand equity
17 Nov 2009 | by Mark Ritson
smart. Fiona McLachlan, PR agency Weber Shandwick's head of media and co-head of sport, said: 'The ...
Business effectiveness is the mantra, not media efficiency
17 Nov 2009 | by Tess Alps
Mediaedge:cia, who made history by becoming the first media agency to be crowned Effectiveness Agency of the...only one that really matters. Two years ago, when MediaCom became the first media agency to win the ...
Could crowd-sourcing be a useful way to generate advertising ideas?
10 Nov 2009 | by Staff
it in our launch campaign for crowd-sourced mobile network Giff gaff, while US agency Victors ...
Oskar Yasar: We are stronger after the storm
04 Nov 2009 | by Oskar Yasar
, which polled a significant number of comms directors and senior professionals from the PR agency arena ...
Me and my mentor
03 Nov 2009 | by Staff
Luke's, the creative ad agency he founded, although after he had left. From him I learned how to ...
Awards ceremony whets appetite for next year already
03 Nov 2009 | by Steve Barrett
Mediaedge:cia's turn to be crowned Media Agency of the Year. Chief executive Tom George and his team have ...
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