Direct Agency of the Year: OgilvyOne
15 Dec 2011
In recent years, picking the Direct Agency of the Year has been relatively straightforward. But ...
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WPP invests in Singaporean digital marketing agency Qais
15 Dec 2011 | by Sara Kimberley
WPP's global digital marketing agency VML has acquired a majority stake in Qais Consulting, the...also join US-based digital agency, whose clients include Colgate-Palmolive, Dell, English Premier ...
Campaign Annual: The Winners
15 Dec 2011
Agency of the Year: Bartle Bogle Hegarty Digital Agency of the Year: AKQA Direct Agency of ...
Whitbread appoints EHS 4D for CRM activity
08 Dec 2011 | by Sara Kimberley
approaching agencies in August through the AAR. EHS is Whitbread's first retained CRM agency as it tries to ...
Brand Advocate wins Hendrick's Gin global digital and CRM account
07 Dec 2011 | by Sarah Shearman
agency of record for its Hendrick's Gin brand....The digital agency won the business after a four-way pitch against undisclosed agencies, which ...
Kitcatt Nohr Digitas picks up UK Starbucks CRM business
01 Dec 2011 | by Sara Kimberley
. The agency will act as Starbucks' first dedicated CRM shop in the UK. It will work closely with the ...
Romanian chocolate wins direct creatives' debate
29 Nov 2011 | by Daniel Farey-Jones
was not by their agency) that showcased direct creative excellence. Examples varied from a ...
O2 appoints Lida to direct marketing account
25 Nov 2011 | by Jeremy Lee
The agency triumphed in a final three-way pitch managed by the AAR against the incumbent Archibald ...
SCA Hygiene meets shops for CRM brief
17 Nov 2011 | by Sara Kimberley
handled by Rapp. The agency is repitching for the account. SCA's review follows its move, earlier this ...
Agencies line up for Birds Eye account
17 Nov 2011 | by Sara Kimberley
Birds Eye is looking to appoint its first retained UK direct and digital agency....looking for a below-the-line agency to work alongside its ad agency, Abbott Mead Vickers BBDO, and media ...
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