Sponsorship Agency League Table 2009
07 Oct 2009 | by Ed Kemp
executive at sponsorship agency Synergy. 'Now rights-holders are thinking more like marketers. They are ...
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Oasis. The downturn has also led marketers to reassess their agency arrangements, many shifting ...
executive at sponsorship agency Synergy. 'Now rights-holders are thinking more like marketers. They are ...
create the world's biggest custom agency, TNS RI. The merger is still a work in progress in the UK ...
agency BEcause. For their part, brands are coming to see experiential as central to how they define ...
squeezed hardest. A high-profile casualty this year was The Blue Water Agency, which fell victim to the ...
time, when companies cut marketing budgets and put projects on hold, agency margins are squeezed ...
successfully expanded into the digital arena. The biggest agency in the sector, John Brown, has retained the ...
. 'However, in my opinion, outsourcing works best when the agency works with an in-house operation in sync ...
firms to make redundancies, a savvier breed of agency is emerging from the fray. Observers say this ...
measurability and transparency. Yet, as Robert Horler, founder of digital agency Diffiniti, says: 'The ...