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The Year Ahead For ... Media Agencies

12 Jan 2012 | by Jed Glanvill

Jed Glanvill is expecting 2012 to be a year of new agency models, more media buying options and...rosters reflect this. Almost every agency has tried to bolt on front-end digital strategy and "content ...

The power brokers: Maurice Lévy

25 Jul 2011 | by Noelle McElhatton

agency, it is to lead this change, and this is what we are trying to do. To this end, we have been ...

The power brokers: John Wren

22 Jul 2011 | by Ian Darby

against the "brand first" principles. The needs of the brand come first, then the agency, then the ...

An ace week for Varley

21 Jul 2011

points) part of the management team that recently sold the media agency to Aegis Media, but he shot a ...

Trading forecast for 2011: 'slow and steady' wins the adspend race

02 Feb 2011 | by Caroline Parry

Advertising Bureau contends the industry enjoyed growth of 4% over 2010, and agency forecasts suggest radio ...

Media Week's salary survey 2011: are you being paid enough?

17 Jan 2011 | by Alex Michaels

. For example, the high salary level for an agency group head in 2008 was 95,000 and is now 85,000 ...

Why clients' credit ratings are a 'lucky dip'

13 Jan 2011 | by Bobby Lane

credit insurance companies following negative reports from its media agency clients, the results made ...

Diary of a media start-up: the final chapter

17 Dec 2010 | by Ed Feast

In Ed Feast's final instalment of his diary charting the journey of launching his own media agency...five years and how the agency will develop into account groups. This is a fluid and adaptable plan, but ...

Gerry Boyle comes full circle at Zenith

14 Dec 2010 | by Harriet Dennys

Optimedia will create two 'even, vibrant divisions' for the agency group...in the agency s reception to promote their sales offering and hawk tickets to Capital Radio s Jingle ...

Media Agency of the Year: PHD

10 Dec 2010 | by Nicola Clark

a commitment to creativity makes PHD this year's Media Agency of the Year....new business wins, the agency has every reason to celebrate. Yet it could have been a very ...

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