Search results for "Agency"

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Arif Durrani: Mad Men or Maths Men?

30 May 2013 | by Arif Durrani

evolves, so too does the creative challenge. And perhaps the agency model adopted by Aegis Media s ...

Big budgets won't always be there to save your ads

30 May 2013 | by Ian Darby

. Mark Boyd of the content agency Gravity Road (a business used, more than most, to the rigours of this ...

Can agencies make "old" media look like new media?

28 May 2013 | by Craig Mawdsley

I had a conversation with an account director from a digital agency a couple of weeks ago, after...advance, and when it's right to be live and always-on. So the first question for agency and client (in ...

Some skills will always be needed, no matter how much the world changes

23 May 2013 | by Russell Davies

The first agency I worked in, there were no computers. And now there are planning directors who

When it comes to pitches, agencies aren't asking for love - they want honesty

23 May 2013 | by Ian Darby

agency chief who called for an end to the lovey-dovey stuff at the end of pitches. The flirtation of ...

Shirking tax and pats on backs can stain any brand

23 May 2013 | by Jeremy Lee

, suggesting that Mark Howe, the London-based managing director of agency operations, North and Central Europe ...

The easy way to judge a creative agency: look at what's on its walls

16 May 2013 | by Russell Davies

If this sentence doesn t grab you, then I m wasting my time. That seems to be the general rule with articles we use the first sentence to determine whether the whole thing s worth reading. I ve been thinking about this recently because I ve been doing training for young planners, trying to explain...

Arif Durrani: Facebook's UK advisory board creates a stir

02 May 2013 | by Arif Durrani

, comprising senior brand and agency marketers....of fellow independent agency leader Guy Sellers at Total Media and at least two commercial broadcast ...

Journalism is changing from how we're reading to how much we're reading

25 Apr 2013 | by Russell Davies

Whenever I m tempted to slag off some Big Dumb Agency move, I think of something Clay Shirky wrote ...

A view from the bottom

11 Apr 2013 | by Alexandra Shetcliffe

around my computer. I am then in a conference call with the client, the creative agency and PHD ...

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