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Five key lessons on selling the baby

18 Dec 2012 | by Gary Stolkin

won't be your baby any more. Today s agency landscape provides many lessons for both buyers and ...

3 great ads I had nothing to do with: Match.com "accidental duet"

17 Dec 2012 | by Thinkbox

Ad agency Mother, London launched the first large campaign for UK's Match.com. The ad was part of a

Think BR: 2013: Gender recognition, dual screen shopping and 3D printing

17 Dec 2012 | by Matt Pye

agency worth its salt will have its own take on what the next 12 months hold. At Cheil UK, our view into ...

Think BR: Making ads work globally

14 Dec 2012 | by Eleanor Thornton-Firkin

agency. But there are strong benefits to testing - if you're the local recipient it'll give you the ...

Trading Places: this week's people moves

14 Dec 2012 | by Matthew Chapman

stepping down from the agency to focus on his personal life in this week's round-up of people moves across...Advertising Mcgarrybowen 's chairman Jim Kelly is to step down from the agency in March to ...

The perfect gift for today's generation? Get away, together

14 Dec 2012 | by Rodney Collins

Truth Well Told agency, we offer you these insights as our gift this holiday season. In the course of ...

Think BR: How mobile CRM connects brands with the always on consumer

12 Dec 2012 | by Gavin Wheeler

. I was working at Toyota and borrowed a brick-sized mobile phone off someone at the agency while on a ...

Think BR: Hope springs eternal, but cash doesn't

11 Dec 2012 | by Bob Willott

a bit like an agency that produces two cash forecasts - one including only known or readily ...

Most read news in advertising, marketing, media and PR (2 - 8 Dec 2012)

09 Dec 2012 | by Daniel Farey-Jones

PRWeek's Global Agency Report 2012. (PRWeek, Wednesday 5 December) Instagram, the photo sharing site ...

Trading Places: this week's people moves

07 Dec 2012 | by Maisie McCabe

agency network expands into Asia through a joint venture with its sister WPP network Bates Asia ...

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