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Google offers agencies incentives to place ads on YouTube

agency incentive programme to launch in January, following the end of the Best Practice Funding (BPF

Bahamas segments tourists in latest campaign

rivals such as Bermuda and Barbados. The ads, by creative agency Fox Kalomaski, will target four ...

Games brand THQ sponsors wrestling tour

THQ to reach more than 200,000 fans. Earlier this year, THQ hired public relations agency Hill ...

EDF employs direct campaign to promote energy-saving package

the energy company appointed the agency earlier this year. The campaign comprises banner ads, a ...

SMEs embrace search marketing

,' says Rhys Williams, managing partner at digital agency agenda21. 'This is not a hands-off medium. It is ...

Brand entertainment on centre stage during festival season

. While any marketer or agency will say brands need to enhance the festival experience rather than detract

David Beckham-backed food brand GO3 assigns media task

Leeds agency Brilliant Media to its £5m media planning and buying account....London branding agency Smith Milton. It has created a logo and packaging for the brand's Omega-3 fish ...

British Airways campaign to target leisure travellers

agency Magnum to take 'gritty and realistic' shots of locations across the globe for the campaign. The ...

Tesco's discount focus 'confusing'

posted by German discounters Aldi and Lidl. Colin Mechan, creative director at branding agency FLB ...

Tesco aims to fill 'trust gap' in personal finance

great position.' Phil Hawkins, managing director at financial specialist marketing agency The Gate ...

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