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1999 THE YEAR IN REVIEW: Myriad mergers. Corporate restructurings Million-dollar accounts. The ongoing battle with advertising. It was a busy year for the industry. PRWeek looks back.

20 Dec 1999 | by KELLEY CROWLEY

AGENCY ACQUISITIONS...AGENCY ACQUISITIONS There has never been a year like 1999 for mergers and acquisitions ...

the offices of every agency lies evidence of the less glorious moments of advertising’s history

20 Dec 1999 | by CAROLINE MARSHALL

stinker for Visa Delta. (Exactly how much dirt must he have had on the agency, one wonders?) The story ...

PR TECHNIQUE: PITCHING TO PR AGENCIES - 10 Tips for courting a PR agency. It used to be that PR

20 Dec 1999 | by AIMEE GROVE

the door and land the agency they want....that foot in the door and land the agency they want. 1. Get an early start You ll ...

OpenTV chooses MS&L, gets rid of Miller-Shandwick

20 Dec 1999 | by AIMEE GROVE

MOUNTAIN VIEW, CA: OpenTV has dumped stateside agency of record Miller-Shandwick and handed its...MOUNTAIN VIEW, CA: OpenTV has dumped stateside agency of record Miller-Shandwick and handed its ...

BET considers firm hire for image blitz

20 Dec 1999 | by CAROLYN MYLES

agency of record....looking for a PR agency of record. BET - which boasts interests in cable television, publishing ...

INTERNATIONAL NEWS: Kupper makes bold move into Europe

20 Dec 1999 | by JOHN FRANK

LONDON: Kupper Parker Communications, the largest independent PR agency in St. Louis, made a bold...LONDON: Kupper Parker Communications, the largest independent PR agency in St. Louis, made a ...

NEWS BRIEFS

20 Dec 1999 | by MIKE DAVIS and STEVE LILIENTHAL

arriving at the agency, Dome had served as managing director of PR for the Impact Communications Group, a

Campaign Hall of Fame. (Part 2 of 2)

20 Dec 1999 | by CAROLINE MARSHALL

1. CADBURY S SMASH MARTIANS BMP. Year: 1974 Title: Martians Client: Cadbury s Agency ...

CAMPAIGNS: Web Launch - Search service grabs eyeballs

20 Dec 1999 | by ANDREW BLUM

only available on your own machine). Strategy PR agency Cohn s hard launch ...

Burson taps Toiv for DC shop boost

20 Dec 1999 | by CRAIG MCGUIRE

insiders to accept a post with Burson over the last few years. The agency is banking on Toiv s ...

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