Clients attack agency profits in ISBA report
20 May 2010 | by Ian Darby
The report points out that though ad agency fee rates are down, their profit margins "remain ...
Adam & Eve has won Marketing's coveted Agency of the Year award in the creative category, seeing...agency also secured Kraft Foods' consolidated 50m media planning and buying account, following its ...
The report points out that though ad agency fee rates are down, their profit margins "remain ...
's results. - Cliff Ireton, partner, Kingston Smith W1. Agency performance leagues 2010: CREATIVE ...
well-run agency should aim to contain its staff costs to no more than 55 per cent of gross income to ...
have been strengthened considerably since last year. A well-run profitable agency should be able to ...
believe a well-run DMSP agency should be able to achieve an operating profit margin of between 15-20 per ...