Media Forum: Do agencies over-promise?
08 Apr 2005
Are media agencies over-promising more than ever before, Alasdair Reid asks....a cab would do. So, when agencies stood up and said they could deliver, they were effectively ...
Waterstone's has shortlisted DFGW, St Luke's and Burkitt DDB to pitch against its incumbent agency, Beechwood, for its advertising account. The review is being conducted through the AAR.
Are media agencies over-promising more than ever before, Alasdair Reid asks....a cab would do. So, when agencies stood up and said they could deliver, they were effectively ...
Video Networks has created a roster of PR agencies to support the rebirth of its HomeChoice
Consumers are behaving increasingly like “petulant children” and media agencies should learn from...wider implications for media agencies and that they should harness this newfound British outspokenness ...
The COI has shortlisted agencies Carat and incumbent Starcom MediaVest to handle its £75m TV media
The COI is contacting ad agencies to discuss the next phase of the Department of Health's sexual
of agencies attempting to add value to what they do. But will clients used to demanding more for less
decide on two more agencies shortly. Leader, p21. ...
Pataks has shortlisted Saatchi Saatchi, FCB London, BDH\TBWA and Vallance Carruthers Coleman Priest for its creative account. A winner is expected at the end of this week.
The British Heart Foundation has shortlisted Lowe, DDB, Delaney Lund Knox Warren Partners and Rainey Kelly Campbell Roalfe/Y R to pitch for its creative account. The incumbent, Euro RSCG London, will not go forward.