monitoring organisations, as well as agencies and in-house teams that forward or receive links on a ...
Have media agencies embarked on a destructive one-way journey to oblivion? Omnicom Media Group...For the simple fact is media agencies are engaged in a cut-throat "race to the bottom" - driven ...
19 Jun 2009
| by James Frayne
UK Plc has been under attack for months. Our clients have taken a near-daily hammering and we in the public affairs world need start helping them fight back.
successful campaign that involved an integrated effort by all Mars' agencies in the UK, as well as media ...
16 Jun 2009
| by Media Week
with each other on projects because agencies are not giving them the opportunity. Individual media ...
graft of many brands and their agencies. As a judge, the entries - 223 of them this year - always open ...
well-honed SEO and analysis skills within agencies will also need to adapt? And can anyone really hope to ...
02 Jun 2009
campaigns outlive brand managers, agency chiefs and, indeed, agencies themselves. Hats off to Unilever and ...