either frozen or slashed their budgets. Marketers now expect their agencies to produce the same amount of ...
also too many agencies, surviving on unsustainable share deals to prop up their business models. Is...There are too many agencies, given the state of the media markets. In addition to the long-running ...
Have media agencies embarked on a destructive one-way journey to oblivion? Omnicom Media Group...For the simple fact is media agencies are engaged in a cut-throat "race to the bottom" - driven ...
UK Plc has been under attack for months. Our clients have taken a near-daily hammering and we in the public affairs world need start helping them fight back.
Rory is one of the most influential thinkers in our industry and for those of you in IPA agencies ...
consumer. But, if media agencies are to provide their clients with what they need in this fundamentally ...
the times. Clients - and, by extension, their media agencies - are reacting to pressures in their own ...
Well, up to a point Lord Copper. Agencies are certainly facing their share of business challenges ...
(News, 9 January), it infuriates me when I see a call for PR agencies to prove the value of their work...smart and best of breed evaluation. I sincerely hope clients will only partner agencies that have ...
© Haymarket Media Group Ltd. | Terms & Conditions | Contact us
to remove filters