Subway's UK marketing chief on putting health and value at the heart of the brand
27 Jan 2012 | by Gemma Charles
. Quarterly national franchisee board meetings are attended by her team and agencies, including McCann ...
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Talent: Fortune favours the brave in the new marketing world
22 Nov 2012 | by David Benady
, management skills are essential because you are managing external consultancies such as ad agencies, media ...
Brands aim for perfect pitch
01 Dec 2010 | by Rachel Barnes
of a recent joint IPA/ISBA roundtable discussion, attended by 17 leaders from brands and agencies ...
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